Imagine having someone you can turn to who understands your priorities, anticipates what needs to happen next, and knows how to get things done.
Pennyworth brings the expertise of an exceptional personal and executive assistant into your life, without the commitment or complexity of hiring someone full-time. Our services are designed to take things off your plate, simplify the everyday, and give you back time for the people, experiences, and priorities that matter most.
From planning family vacations and coordinating travel to managing calendars, organizing events, researching important decisions, and handling the countless details of a busy life, we make it easier to get things done without having to do everything yourself.
Need a last-minute dinner reservation, a thoughtful gift delivered, or help planning a milestone celebration? Looking for a new household vendor, coordinating a complicated schedule, or finally tackling a project that's been sitting on your to-do list? Consider it handled.
What makes Pennyworth different is the experience, judgment, and resourcefulness behind the service. We understand that exceptional support isn't just about checking things off a list. It's about learning your preferences, thinking ahead, following through, and taking ownership of the details so you don't have to.
It's the convenience of having a personal assistant, the flexibility of using support when you need it, and the freedom to spend less time managing life and more time enjoying it.
Comprehensive Lifestyle & Business Management
From executive-level support to personal assistance, we handle the details that keep your professional and personal worlds moving smoothly. Whether coordinating a product launch, overseeing a household, managing vendor relationships, or streamlining operations, we serve as your point of calm in the chaos.
Calendar & Appointment Coordination
We ensure your time is protected and optimized. From managing back-to-back meetings and confirming important appointments to securing the perfect restaurant table or fitting in wellness sessions, your schedule runs seamlessly across both business and personal commitments.
Events & Experiences
We bring vision to life - from private dinners and milestone celebrations to conferences, retreats, and immersive experiences. We also secure coveted tickets to concerts, theater, sporting events, and exclusive gatherings, so you’re always in the right place at the right time.
Travel Planning & Management
We design journeys tailored to you - from private charter or first-class flights to luxury accommodations, ground transportation, and curated itineraries for vacations, honeymoons, or business travel. Every element is handled with precision and foresight.
Project Oversight & Implementation
From complex initiatives to quick-turn deliverables, we manage timelines, communications, research, and execution so nothing slips through the cracks - freeing you to focus on the bigger picture.
Personal Shopping & Acquisitions
We research, source, and facilitate purchases of fine jewelry, timepieces, luxury goods, and vehicles. Every recommendation is vetted to align with your taste, needs, and standards.
Daily Logistics & Errands
We keep life running effortlessly - from overseeing household tasks to coordinating repairs, managing deliveries, or securing a last-minute gift.
Representation & Vendor Liaison
We act on your behalf with service providers, vendors, and partners, safeguarding your privacy while ensuring every detail is managed with discretion and care.
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Life gets busy, and even when you have a good handle on things, there's always more to do. Trips to plan, appointments to schedule, projects to move forward, and a running list of things you just haven't had time to get to.
That's where Pennyworth comes in.
The Reserve gives you access to experienced personal and executive support without having to hire someone full-time. We can help with everything from travel planning and everyday administrative tasks to bigger projects that need someone capable to take the lead.
We know that the best working relationships take time to build. The more we get to know you, your family, your preferences, and how you like things done, the more helpful we become. Our goal isn't to simply check things off a list. It's to become someone you know you can count on, who remembers the details, follows through, and makes life a little easier.
A little more help, a lot less on your plate, and more time to spend however you'd like.
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Membership includes personalized, administrative and project management support tailored to your evolving priorities. From calendar oversight and business and leisure travel planning to vendor coordination, event management, and strategic special projects, we handle the details so you can focus on the big picture. When the time comes to expand your team, you’ll have priority access to our premier recruitment services—specializing in Executive Assistants, Personal Assistants, Chiefs of Staff, and other pivotal support roles—along with an exclusive member discount on hiring fees.
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Contact us today to begin discussing how we can bring value to your business and life.
General E-mail: hello@pennyworthprojects.com
Our CEO, Julia Hudson:
E-mail: julia@pennyworthprojects.com
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Pennyworth offers full-time placement services and consultations as well as part-time, high-level personal and business administrative support by seasoned professionals.
We approach our searches like matchmaking: finding the perfect support isn't solely about resume bullet points. We work on support roles that significantly impact the day-to-day success and productivity of the Principals and leaders they work alongside.
We’d love to chat with you more about finding you an assistant who can allow you to focus on the most important aspects of running your business and life and best accommodate your personal style. Contact us today to get started.
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Julia Hudson
With over 13 years of experience as the right-hand to company leaders at top Silicon Valley companies, Julia knows what it takes to provide support at the highest level. As the Executive Assistant to Marissa Mayer (former CEO of Yahoo and founder of Sunshine), and as Senior Executive Assistant for other private and public companies, Julia has a passion for aligning Executives with teams that can operate, execute and succeed.
“I love applying the lessons of forward-thinking, innovative, and ambitious leadership that I have learned at Yahoo and BrightRoll with the customer-first mentality and fast-paced operational strategies from Highgate Hotels to serve executives and entrepreneurs.”
Lisa Casson
Lisa utilizes her extensive experience working in technology, professional sports, and event marketing to help Pennyworth run at the highest level. Originally from Minneapolis, MN, Lisa sharpened her skills in the Bay Area where she spent years supporting the CEO of Yahoo. It was there she uncovered her true passion - helping leaders lead. Lisa assisted the team through numerous milestones including product launches, mergers and acquisitions, board meetings, and onboarding new talent. Helping to maximize leadership's impact was one of the most rewarding aspects of her job.
An optimist by nature, Lisa is energized by matching leaders with reliable, professional, and committed support. "The relationship between Principal and assistant is critical," says Lisa. "Whether you’re in need of an executive assistant or a personal assistant, this partnership can make all the difference in your business or personal life."
Learn more about Julia and Lisa here.
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Having the right professional candidate can improve productivity, relationships, and even the bottom line. With complicated company cultures, dynamic leadership teams and tailored job descriptions, it’s become an art to find candidates that fit in seamlessly. Luckily we have spent decades supporting fast-paced companies and executives by filling their most impactful roles with candidates that make a difference from day one.
We place full-time and part-time corporate staff with a wide range of skills and expertise so you can focus on what you’re best at.
For more about key support role we place - visit here.